In this relatively short post I am going to tell you how you can use Google Search for search engine optimization (SEO). Google is still a major force in all online research (and will be for years to come), for both work and play. Knowing some of the special tricks on how to use Google can help you in your SEO research in a number of ways.
Try any and all of the following 5 Google search tricks to help your SEO:
5 Google Search Tricks
1. “intitle:”/”allintitle:”
Start your query with this tag and follow with your keywords to see who is making good use of SEO by targeting these keywords in their title tag. Using only “intitle” will show pages with title tags containing any of the keywords you search for, and “allintitle” will only show pages with title tags containing all of the keywords. Doing your search with this tool will help you determine who is tightly targeting your keywords by using them in the title tag.
2. “inanchor:”/”allinanchor:”
When trying to find what and how many backlinks any particular page has, there are several options. Google itself will not display every backlink, but using this tag can help you determine who is using the searched keyword in their anchor text for backlinks. This can be used to find both your own site’s anchor text use and how your competition is doing with anchor text.
3. “intext:”/”allintext:”
If you are trying to determine which pages are using your searched keywords most effectively within their content, this is the tag to use. Results here will display which pages are using the target keywords most in their visible content.
4. “link:”
This is another tag you can use when doing backlink research. When you use this tag with a domain or a full page URL you can see what pages Google has listed that are linking to this page. Again, Google will not list all backlinks, but this will give you a quick rundown of backlinks to specific pages.
5. “site:”
This tag is often missed for its true value. When you use this tag and follow it with a domain name, it will display all of the pages that Google’s search bots have crawled. If, in addition to this, you add keywords it will display only pages inside that domain that match the keyword query. This is an easy way to determine if Google has cached a specific page, or for finding out relevant information within a particular domain. You can even do a partial search with this tag to find out all sites of a certain class that match your query. For example, typing “site:.edu” will list only the relevant results that have domains with the “.edu” extension.
Using any (or all) of these tags can help you in your SEO research quite nicely and quickly. They are valuable tools to research competition or even measure your own levels of progress.
Good luck!
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1 Comentário:
nice.. hope that tricks do work when I use them..
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